In-store Merchandising

As a benefit of purchasing FTD codified containers, you will receive FREE seasonal promotional marketing kits for in-store merchandising. Attract more customers and potentially increase sales with these beautifully designed promotional items displaying FTD codified exclusive products to promote in your shop.

The in-store point-of-purchase merchandising kits, sent out twice yearly, are automatically sent to you and include:

  • Full-color posters of FTD holiday codified exclusive products to display in your shop
  • A workroom calendar complete with holidays and a marketing schedule for help with
    in-store marketing (Fall/Winter kit only)

If you do not purchase any of the FTD holiday codified containers by the Marketplace codification deadline, you will be charged $19.99 on your FTD Clearinghouse Statement for the FTD Point of Purchase (POP) kit. If you do not wish to receive the POP Kit, Click Here to opt out.

If you have already opted out of receiving any POP Kits in the past, you will remain on the opt out list for any future mailings. If you would like to opt back in, please contact Member Services at 800.788.9000.

Print on Demand Marketing
FTD offers member florists a suite of marketing and promotional items to help you increase sales and grow your business locally. The tools and resources offer you the opportunity to leverage the FTD Mercury Man logo, the most recognized floral brand and symbol worldwide, alongside your local brand.

With just a few clicks, you can co-brand professionally designed marketing materials, including postcards, tri-fold booklets and brochures, with your shop's information and have them shipped to your store or directly to your customers. These materials are offered at competitive prices and are conveniently billed to your FTD Clearinghouse Statement.

Visit the FTD Print on Demand Marketing Site.